Who do people say you are?
While we must not live our lives for people or wear whatever cloak men are actively attempting to put on us, what they say about us is also important. We will not always be able to speak for ourselves under all circumstances. People and influencers will not always have the opportunity to ask things of you first hand or hear your own side of the story. This is why one needs a conscious and consistent plan to project the type of image you want the world to have of you, whether you feel like it or not. We are all brands, and any brand with a conflicting message or purpose will generate staggering sales and curtailed lifespan. The plan should be that if 10 people are approached to give a comment about you, 8 out of 10 should say the same thing about you at least in one or two areas. So, think about the value you want your brand (which is YOU) to project and be intentional about showing up daily delivering that brand promise, otherwise society would label you with whatever they like.

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